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7 Best WhatsApp Broadcast Softwares For E-Commerce
TL;DR
- SleekFlow is the best overall for e-commerce teams that run marketing, sales and support on WhatsApp, with Shopify sync, broadcasts and AI agents on Pro at US$109 per month, billed yearly.
- AiSensy is best for COD stores, with abandoned-cart, COD confirmation and shipping messages through its Shopify app.
- Interakt is best for small Shopify catalogs, with catalog notifications in bulk campaigns and a free plan on its Shopify listing.
- QuickReply.ai is best for pop-up lead capture, rated 4.8 from 88 reviews on G2.
- BotSpace is best for engaged-contact pricing, from US$15 per month with no markup on Meta fees.
SleekFlow is the best overall WhatsApp broadcast software for e-commerce teams that run marketing, sales and support on one platform. AiSensy, Interakt, QuickReply.ai, BotSpace, DelightChat and Zoko are also covered. We compared Shopify integrations, behaviour-based automation and current pricing.
A broadcast sends one approved template to a segment. A Shopify-triggered message fires from a store event, such as an abandoned cart or a shipped order.
Shopify-Triggered Vs Behaviour-Based Broadcasts
Shopify-triggered messages follow store events, while behaviour-based messages follow what a customer does. Both need an approved template and customer opt-in.
Event triggers cover abandoned carts, order confirmations, shipping updates and COD confirmation. Behaviour rules build segments from purchases, tags and activity, then send offers to the right group.
Consent comes first. The WhatsApp Business Messaging Policy allows messages only to people who gave opt-in permission.
Entry prices aren’t like for like. SleekFlow’s is higher because Pro bundles seats, AI agents, Shopify sync and broadcasts that several other tools sell as add-ons or on higher plans.
| Tool | Entry price | What the price includes | G2 rating | Trigger strength | Best for |
| SleekFlow | Pro, $109 per month, billed yearly | 10 seats, AI agents, Shopify sync, up to 30,000 broadcasts a month and 500 active contacts (broadcast-only recipients not counted) | 4.6 (205) | Sync, carts, broadcasts, AI agents | Marketing, sales and support on one platform |
| AiSensy | Free plan, Shopify $1 install | Free plan to start; chatbot and AI agent builders are paid add-ons | 4.4 (138) | Cart, COD, shipping | COD stores |
| Interakt | $55 per month | Unlimited contacts and agents; AI agents add $74.99 | 4.4 (69) | Cart, order updates | Small Shopify catalogs |
| QuickReply.ai | Custom quote | Pop-ups and broadcasts on every plan; AI agents and cart flows from the second plan | 4.8 (88) | Pop-ups, cart recovery | Pop-up lead capture |
| BotSpace | $15 per month | 500 engaged contacts and 5 seats | 4.8 (37) | Shopify segments | Engaged-contact pricing |
| DelightChat | $29 per month | 2,500 marketing contacts, 500 support tickets and 5 team members | 4.8 (2) | Cart, COD, segments | Support plus marketing |
| Zoko | $49.99 per month | Unlimited agents, plus $0.015 per conversation; AI bots from $24.99 per month extra | 4.5 (5) | Segments, carts, orders | Shopify segment broadcasts |
The 7 Best Whatsapp Broadcast Tools For E-Commerce
1. SleekFlow – Best overall for e-commerce marketing, sales and support
SleekFlow runs official WhatsApp broadcasts with variables that fill in each customer’s details, and it tracks open, reply and click-through rates. Its native Shopify integration brings store data into the inbox, and Flow Builder sends cart-recovery and order-update messages from Shopify events. Agents share Shopify products and send Shopify checkout or Stripe payment links in the chat, and AI agents answer sales and support questions.
Pro, at US$109 per month billed yearly, covers up to 30,000 broadcast messages a month along with the Shopify integration, AI agents, 10 seats and 500 monthly active contacts. Customers who receive a broadcast but never reply or react aren’t counted as active contacts, so a large list doesn’t push up the plan. Plans and pricing vary by country, and new workspaces get a full 7-day Pro trial without a card.
In its customer story, Singapore fragrance store Pristine Aroma reached an 18% conversion rate and a 13X return on one WhatsApp sale campaign, using personalized broadcasts and the Shopify integration. SleekFlow’s G2 score is 4.6 from 205 reviews, and the Trustpilot TrustScore is 4.5 from 55 reviews.
Its security is documented in the Trust Center: a SOC 2 Type II attestation plus ISO/IEC 27001 and ISO/IEC 42001 certifications. It is an official WhatsApp Business Solution Provider and Meta Business Partner.
Benefits
- Broadcasts, Shopify sync and AI agents on one plan
- Shopify product sharing and payment links for in-chat checkout
- Broadcast analytics with CSV export
Trade-Offs
- Essential at US$49 (billed yearly) suits inbox-only teams, and broadcasts begin on Pro
- A WhatsApp number carries a US$15 monthly hosting fee
Best for: stores that market, sell and support customers through WhatsApp and other social channels.
2. AiSensy – Best for COD stores
AiSensy is a WhatsApp marketing platform on the official Business API with a Shopify app. G2 rates it 4.4 out of 5 from 138 reviews.
The app covers abandoned-cart messages, COD confirmation, order and shipping updates, and button-based offer broadcasts. Smart Campaign Manager adds segmentation and retargeting.
A free plan exists, and the Shopify install carries a US$1 one-time charge. Message credits come from a prepaid balance that AiSensy says is charged directly by Meta.
Benefits
- COD confirmation to reduce return-to-origin orders
- Scheduling up to two months ahead on Pro and Enterprise
- Unlimited users on the base plan
Trade-Offs
- Pricing shows in rupees for the Indian market
- Fair-use caps apply to tags and segments
Best for: COD-heavy stores in India and similar markets.
3. Interakt – Best for small Shopify catalogs
Interakt, from Jio Haptik, serves online sellers with WhatsApp marketing and support. G2 rates it 4.4 out of 5 from 69 reviews.
The listing mentions cart recovery, order updates and bulk campaigns with catalog notifications. Growth costs US$55 per month and Advanced costs US$69, with unlimited contacts and agents. A WhatsApp AI Agents add-on costs US$74.99.
Benefits
- Unlimited contacts and agents on paid plans
- Catalog notifications in bulk campaigns
- Free plan and 14-day trial on the Shopify listing
Trade-Offs
- Listing prices differ from the website
- Conversation charges are extra
Best for: small stores that start with a modest catalog.
4. QuickReply.ai – Best for pop-up lead capture
QuickReply.ai captures site visitors with pop-ups and follows up over WhatsApp, SMS, RCS, Instagram and email. G2 rates it 4.8 out of 5 from 88 reviews. The site lists WhatsApp broadcasts and abandoned-cart recovery.
Pricing is personalized for every store across three plans. The top plan includes done-for-you setup and launch.
Benefits
- Pop-ups feed the WhatsApp list directly
- Multichannel follow-up beyond WhatsApp
- Managed setup on the top plan
Trade-Offs
- No public price list
- Cart flows start on the second plan
Best for: stores that grow their WhatsApp list from site traffic.
5. BotSpace – Best for engaged-contact pricing
BotSpace builds AI agents, broadcasts and drip campaigns for WhatsApp and Instagram commerce. G2 rates it 4.8 out of 5 from 37 reviews. Its documentation lets teams send broadcasts to Shopify segments.
Pro starts at US$15 per month for 500 engaged contacts and five seats, and 5,000 contacts cost US$35. BotSpace states that it adds no markup to Meta fees.
Benefits
- Charges by engaged contacts
- Broadcasts to Shopify segments
- Free plan with five workflows
Trade-Offs
- Shopify listing shows different plan prices
- Few public reviews so far
Best for: stores with large lists and few active chats.
6. DelightChat – Best for support plus marketing
DelightChat pairs an omnichannel support inbox with WhatsApp marketing. G2 rates it 4.8 out of 5 from 2 reviews. It covers cart and checkout recovery, order tracking, COD verification and segmented broadcasts on the Business API.
Startup costs US$29 per month for 2,500 contacts and five team members. Scale costs US$99 for 10,000 contacts. DelightChat charges WhatsApp’s rates as is, with zero setup cost.
Benefits
- Support inbox and marketing in one tool
- COD-to-prepaid conversion flows
- Rates passed through without markup
Trade-Offs
- Few reviews on G2 and Capterra
- A second number costs US$25 per month
Best for: small teams that run support and campaigns together.
7. Zoko – Best for Shopify segment broadcasts
Zoko offers a native Shopify app, and G2 rates it 4.5 out of 5 from 5 reviews. Teams broadcast to Shopify segments built from purchases, tags and activity. Abandoned-cart flows can include discount offers.
Starter costs US$49.99 per month, Plus costs US$79.99 and Elite costs US$139.99. Plus and Elite include zero markup on set conversation volumes.
Benefits
- Segment broadcasts from Shopify data
- COD verification for cash orders
- Order notifications and cart flows
Trade-Offs
- The lowest tier carries a US$0.015 per-conversation markup
- Agents beyond the included five or ten cost US$12 to US$15 each
Best for: stores that segment by purchase behaviour.
Which Trigger Fits Which Goal
Cart recovery, post-purchase and win-back need different triggers. Match each goal to the data it reads.
- Cart recovery: an abandoned checkout event, sent within hours
- Post-purchase: an order or shipping event, with a review or reorder prompt
- Win-back: a segment of lapsed buyers, sent at a capped frequency
- COD confirmation: an order event that asks for a reply before dispatch
Frequency caps protect the list. Send cart recovery once or twice and space win-back offers by weeks, because heavy sending risks fatigue and opt-outs. Review opt-out rates after every campaign and pause segments that decline.
What The Broadcast Bill Includes
Every tool here charges a platform fee, and Meta charges for each delivered template on top, at a rate set by message category and the customer’s country. A store that sends 5,000 promotional broadcasts and 2,000 order updates a month pays Meta’s marketing rate on the broadcasts and its lower utility rate on the order updates, so check Meta’s rate card for the countries you sell to.
Platform fees then depend on what each tool counts:
SleekFlow: Pro at US$109 per month, billed yearly, includes 500 monthly active contacts and up to 30,000 broadcast messages. Customers who only receive a broadcast aren’t counted, while those messaged through automations are. Plans and pricing vary by country.
BotSpace: Pro starts at US$15 for 500 engaged contacts, who must both send and receive a message in the month.
DelightChat: Startup at US$29 covers 2,500 marketing contacts, with US$10 for each extra 1,000.
Zoko: Plus at US$79.99 includes 5,000 conversations with no Zoko markup, while Starter adds US$0.015 per conversation.
AiSensy and Interakt: a plan fee with no cap on contacts.
QuickReply.ai: a custom quote based on store traffic and orders.
BotSpace and DelightChat state that they add no markup to Meta’s rates, as do Zoko’s Plus and Elite plans within their included volumes. Meta also bills service replies beyond 1,000 free messages per number each month, so budget for replies as well as sends.
Making Your Choice
SleekFlow is the best overall for e-commerce teams that run marketing, sales and support on one platform. AiSensy, Interakt, QuickReply.ai, BotSpace, DelightChat and Zoko are each strong in one area such as COD, pop-ups or segments.
Start from your trigger list and your team size. Stores that sell through chat and want AI agents with broadcasts fit SleekFlow, while stores on a tight budget can begin with BotSpace or DelightChat. Check Meta’s message fees for your countries before you commit.
Your Questions Answered
- How many broadcast messages does SleekFlow Pro include?
SleekFlow Pro includes up to 30,000 broadcast messages a month, along with the Shopify integration, AI agents and 10 seats, for US$109 per month billed yearly. Meta’s message fees are charged on top. Plans and pricing vary by country.
- Which tools here don’t charge for contacts who never reply?
SleekFlow and BotSpace both price around engagement. SleekFlow doesn’t count customers who only receive a broadcast and never reply or react, and BotSpace counts a contact only when it both sends and receives a message in the month. DelightChat and Zoko price by contacts or conversations instead.
- What is a Shopify-triggered WhatsApp message?
A Shopify-triggered WhatsApp message is an approved template that fires from a store event. Common events are an abandoned checkout, an order confirmation and a shipping update.
- How can a Shopify store collect WhatsApp opt-ins?
Meta requires opt-in before a business messages someone on WhatsApp, and the opt-in must name the business. Stores usually collect it on their website, for example with QuickReply.ai’s pop-ups or the WhatsApp number pop-up on Interakt’s Premier plan.
- What should a store measure after each WhatsApp broadcast?
Track open, reply and click-through rates for each campaign, along with opt-outs, so you can pause segments that stop responding. SleekFlow reports open, reply and click-through rates and exports broadcast analytics to CSV.
